How to Study for a Test the Night Before

How to Study for a Test the Night Before Youve procrastinated for who knows how long, and youre arriving at the point where, if you dont start studying now, youll go into the test with a head devoid of information. You probably know this already, but this happens to everyone. As long as you dont make a habit out of it, youre fine. Youll have a chance to reflect on what you did and why it was bad later on, now lets focus on getting you through the test with a passing grade. Get Your Space Ready If you can, go to a public space. Even though its been well-documented in the Internet that people can fall asleep pretty much anywhere, you should make sleeping an unappealing option by placing yourself as far away as possible from your bed. If you cant go to a cafe or library, make sure you make yourself as uncomfortable as possible to stave off sleep. Dont wear sweatpants, dont sit in a chair you can lay in, and stay as far away from pillows as possible. Clean your desk and use it. Get everything ready, including but not limited to: textbooks, notes, writing utensils, something to drink and something to snack on. Ideally, youll be sitting at this desk without getting up for awhile, so try and prepare everything beforehand. 50/10 You have to strike a balance between breaks and working, so set a timer for 50 minutes, and dont lift your head from that textbook before its up. As soon as times up, get up and move! Go to the bathroom, make some tea or just walk around for a bit to give yourself some energy. If youre using a computer, dont go on Facebook, Twitter or wherever else you prefer to waste time online. Youll no doubt end up in a content vortex and wont come out until an hour later. Theres no time to waste right now, so if youre using anything with a screen to study, just leave it for the duration of the break. Be Efficient When you have limited time to study, you cant afford to read all the chapters in-depth. If you encounter some information that you cant parse on your first read through and its not absolutely vital, it might be best to just move on. A lot of this process is basically going to be throwing information into your head, and hoping it sticks. Dont use a highlighter. All the highly relevant information is probably going to be bolded or highlighted in another way in your textbook. Highlighting is for when you need to find stuff in a wall of text for later use, and with the time constraints that youre under at most what you can hope is one thorough reading of the text. Yeah, it seems like some vague attempt at doing what students who dont need to cram do, but highlighters are not magical. After you finish each chapter, get a piece of paper and write down all the information that you think you will need when taking the test, in bullet point form, with headings and subheadings. This will do wonders for what information you retain, and youll quickly see what parts of the chapter youll need to revise to cover the gaps – if you have the time to do that, that is. Try these helpful memory improvement tecniques to memorize better! Go to Bed After youve done all your reading, drink a glass of water and head off for some sleep. Youll need at least a power nap before the exam, since coming in with your brain fried from all the information youve been cramming into it wont do any good. After waking up and getting ready, read through your notes. If you read the textbook, the stuff youve written down should bring up related information. See? Results! After its all over, take a look at how you got yourself in this situation. If you routinely have to cram for exams the night before, then its time to think about how you can reverse the habit. Resolve to always be on top of your reading and never turn in your homework late. Staying up all night to get a passing grade is a huge toll, and, in any case, barely passing every test you have shouldnt be the way you spend your time in college.

How to Remember What You Read Using Sticky-Note Flags

How to Remember What You Read Using Sticky-Note Flags How often have you read a book from start to finish, only to discover that you havent retained very much of the information it contained? This can happen with any type of book. Literature, textbooks, or just-for-fun books can all contain information you really want or need to remember. There is good news. You can remember the important facts of a book  by following  a simple method. What You Need Book that is interesting or required readingColored sticky-note flags (small)Pencil with eraser (optional)Note cards Instructions Have sticky notes and a pencil on hand as you read. Try to get in the habit of keeping supplies on hand for this active reading technique.Stay alert for important or pivotal information. Learn to identify meaningful statements in your book. These are often statements that sum up a list, trend, or development in an assigned reading. In a piece of literature, this may be a statement that foreshadows an important event or a particularly beautiful use of language. After a little practice, these will start to jump out at you.Mark each important statement with a sticky flag. Place the flag in position to indicate the beginning of the statement. For instance, the sticky part of the flag can be used to underline the first word. The tail of the flag should stick out from the pages and show when the book is closed.Continue to mark passages throughout the book. Dont worry about ending up with too many flags.If you own the book, follow up with a pencil. You may want to use a very light pencil ma rk to underline certain words that you want to remember. This is helpful if you find that there are several important points on one page. Once you have finished reading, go back to your flags. Re-read each passage that you have marked. Youll find that you can do this in a matter of minutes.Make notes on a note card. Keep track of all your readings by creating a collection of note cards. These can be valuable at test time.Erase the pencil marks. Be sure to clean up your book and remove any pencil marks. Its okay to leave the sticky flags in. You may need them at finals time! Additional Tips In the course of reading a book, you may come across several noteworthy statements in each chapter or a single thesis statement in each chapter. It depends on the book.Avoid using a highlighter on a book. They are great for class notes, but they destroy the value of a book.Only use a pencil on books you own. Dont mark library books.Dont forget to use this method when reading literature from your college reading list.

Managing change at Cox's Container Company Case Study

Managing change at Cox's Container Company - Case Study Example The researcher states the general manager of the company (Erica Wilson) does not include her workmates in the survey. She found that the company lacks actual cost and operational controls. She recommends the company to employ financial and managerial specialists. In addition, when the new employees are employed to work on budgetary control, others do not support them. Abdul Aziz is one of the opposing workers of the organization. The above problems that are facing this group need to be analyzed. The analysis can be carried out in two ways. The first approach involves analyzing all the employees affecting the performance of the company. These employees include the senior managers, middle managers, and business expert such as accountant. Failure of an organization can be linked to the failure of the employees. In this company, the employees are unconcerned with each other. They do not cooperate, communicate, or consult each other. Harold Cox is the senior most executive in the Cox†™s Container Company. He is politically and financially involved with people’s affairs. His leading job is to develop strategic and long-term decisions of the company. This involves planning the long-term profitability of the company through increasing sales. In addition, he is responsible for delegating some powers to his juniors. For instance, he has assigned Erica Wilson to evaluate the actions of the company. Erica Wilson is the general manager of the company. She is responsible for making operational decisions of the company.

Integrating business perspective Essay Example | Topics and Well Written Essays - 500 words

Integrating business perspective - Essay Example Hence, the investor looks into certain factors with a keen eye before investing into something. First and foremost, it is important to know complete detail about the business that is about to start up, its complete assessment and the analysis of the risk involved in the business. Analysis of risk factor is very important thing to know when considering to invest in a small startup business since this risk is what actually defines how much money you will earn or how much money you will lose in the future. But in certain cases the loss is worthwhile since the profit gained after a certain time period is far from the losses. For this purpose it is important to look into the idea that the party is selling and whether it has potential to grow or not and whether it will go down the drain. Generally speaking those who want to invest in such type of business should have an open mind and should know that investing in such type of business always involves the factor of risk and the elimination of this factor is hardly ever possible. To be sure of the idea that the students are selling, w e should see the product sample being shown to us and various other factors which are all linked to ache other. Another important factor to look upon when investing in such small scale business is time. Time is one of the most important factors of such type of businesses because such startups may require more than average time to get a return i.e., there should be no expectations of getting any money out of this business for three to five years. In such a case, the investor can put in his money in the form of loan which can be returned to the investor within a specific time period but there will be no profit earned in such case. The team involved in the business should also be evaluated since they are the people who are going to run the business and these people will be responsible on giving you your money back in the form of profit or in case of losses. If the team is

Benefits and Inconvenience of a Globalized World Essay -- Globalization

The world has had several changed as well as the economy, technology and everything that represent advancement to the humanity. All these things today are being led by the globalization which is, in turn, the free market capitalism with the purpose to create advancement and integration for the world. It is important to say that globalization is neither good nor bad, but it is an idea that has been created for the world’s best. The problem of this idea is that, although it has brought great benefits, the results have been devastating. In terms of firms, the little businesses have been affected by the big ones, bringing as results the closure of them. In environmental issues, it has replaced the recreational area by industrial parks, which has increased the pollution. Globalization has also increased poverty and slum population, exploitation, inequality around the world. One of the principal purposes of globalization is to help businesses to improve in the marketplace. However, how come something that is supposed to bring development has turned into a problem for firms? Let us make an example, if you go to China and you are planning to buy a Chinese Food, but on your way to buy it, you are hit by a typical American fast food known as McDonald. In that moment, perhaps, you will feel more attracted by your home-country food than the foreign one. There is when globalization starts because in that moment, the place where you were going to buy the Chinese Food lost you as a client because of the competition. It is positive that globalization has opened its arms and torn down their barriers allowing business from another country to sell overseas. However, this free market capitalism has brought serious consequences to foreign businesses.... ...t without industrialization, the sources of jobs are limited. As a consequence, the unemployed population increase and the economy decrease as well. Davis claimed that â€Å"the Third World now contains many examples of capital-intensive countrysides and labor-intensive deindustrialized cities. â€Å"Overurbanization,† in other words, is driven by the reproduction of poverty, not by the supply of jobs† (Davis 16). To sum up, the globalization is not either good or bad but just an idea for the best of the world. It has brought industrialization, technological advancement, employment and development to the cities as well. Although globalization has been a source of good development, it also has had its disadvantages such as increment in poverty and slum population, exploitation, environmental problems, shut down of little business, and inequality around the world.

Walt Disney

The Magic of Walt Disney Jenna Weinstein February 18, 2011 US History 10H Mr. Diamond Period 3 Jenna Weinstein 2/18/11 U. S. History 10H Mr. Diamond Period 3 The Magic of Walt Disney Walt Disney is considered an icon of American pop culture and has made many contributions to the American entertainment industry. A self-made-man from the Midwest, he became an inspiration to all American children and adults. Hailing from the heart of America, he was very patriotic and contributed a great deal to our country in times of need. What was most likeable about Walt Disney was that he was relatable; he came to embody the American values of courage, determination, wholesomeness, innocence, imagination, and self-confidence. Although Walt Disney was influenced by the setting in which he grew up, he shaped the American pop culture and everyday life of virtually the entire twentieth century, and he supported our country in times of need; his legacy continues today. Walt Disney was born on December 5, 1901 in Chicago, Illinois, but his family moved soon after his birth. Although Walt Disney shaped most of twentieth century pop culture, he himself was influenced by his small midwestern hometown: Marceline, Missouri. Walt Disney only lived there for a few years as a child, but it still had a major impact on his life and career. It was a traditional, Midwestern town which made Disney just an average guy, relatable to any other typical American. This ordinary town lacked magical and fantastical features, which could have contributed to his craving for magic and fantasy later in life. He grew up around animals on a farm; so many of his early animations consisted of animals and rural themes. He used a lot of â€Å"outhouse† and farm humor in his cartoons such as outhouse gags, goosing gags, bedpans, Johnny-pots, thinly disguised farts, and cow udders. Even though Disney grew up in a traditional American small-town, his childhood occurred during the onset of the decline of small-town America. Disney loved small-town America so much that he wanted to preserve and live by its values, such as self-determination and hard work, because they were fleeting so fast. Disney brought these values to everything he did in life and tried to encourage them in others. Walt Disney’s first claim to fame was the animated character, Mickey Mouse. Disney created Mickey Mouse in 1928, and from the very moment Mickey hit the public eye he appealed to all Americans. Mickey’s story of â€Å"rags to riches† touched the hearts of many Americans and gave them inspiration to follow their dreams. He was memorable and loveable in that he was the stereotypical hero, coming out victorious in many difficult situations. His courage, strength, will, ingenuity, and faith in himself allowed ordinary Americans to relate to him, and brought hope to them in troubling times. Mickey played many different roles, so many different people could relate to him. Mickey was know all over the world, – Michael Maus in Germany, Michel Souris in France, Miki Kuchi in Japan, Mikkel Mus in Denmark, and Miguel Ratunocito in Spain- and eventually became one of the most well known symbols in the entire world. Mickey Mouse helped bring the world a little closer together, and brought joy and courage to people in times of need. The Great Depression was one of the bleakest periods in American history, but it became a bit more enjoyable with a little help from Walt Disney’s Mickey Mouse Club. The original purpose of this children’s club was to attract more young moviegoers with discounted ticket prices, and its first theater-based club meeting was on January 11, 1930 at the Fox Dome Theater in Ocean Park, California. It gave kids something fun to do during the depression. â€Å"By 1932, there were already over a million boys and girls belonging to the Mickey Mouse clubs all over America. † Local businesses benefitted from the club too: bakeries, ice cream shops, drug stores, and banks all donated prizes for the kids. The free goodies won the kids’ hearts, and the local businesses gained a loyal customer base. The Mickey Mouse Club made kids feel like they were a part of something; at the start of every meeting the club members would recite an oath, and each club member received an ID card with the oath printed on it upon joining the club. Like the Boy Scouts, the Mickey Mouse Club taught kids how to be good and useful citizens, truthful, honorable, to follow their dreams, respect their elders, and take care of the aged, helpless, and smaller children. The Mickey Mouse club instilled values in the children of the depression, which were then carried through the rest of the century and helped make good citizens out of generations of children. Walt Disney’s empire grew from a small â€Å"studio† over a garage to a world famous corporation. Walt Disney Studios was built in 1939 in Burbank California, specifically for the animation process. As Disney Studios became more popular, they began selling products featuring Mickey Mouse, Donald Duck, and other familiar Disney cartoon characters. All of America was covered with Mickey Mouse wallpaper, dishware, cookie jars, ashtrays, salt and peppershakers, watches, clothes, wallets, pocketbooks, lunchboxes, and other household items. Mickey Mouse infiltrated every home and became a part of everyday life. Disney merchandise helped stimulate America’s economy during the Great Depression; people may have been short on cash, but they always had enough for Disney merchandise. Disney sold approximately twenty million dollars worth of merchandise from mid-1933 to mid-1934. Disney even saved several companies from going bankrupt during the depression. Ingerscroll-Waterbury got the license to sell Mickey Mouse watches, and Lionel Corporation got the license to sell Mickey and Minnie themed electric train toys. These companies were saved from bankruptcy because people could not resist buying anything Mickey Mouse-themed. In the 1950’s the Mousecap was the primary symbol of Mickey Mouse pop culture. Children were proud to wear them and say that they were official members of the club. That decade Mickey â€Å"appeared on five thousand different items, which had contributed a quarter of a billion dollars to the gross national product. Mickey Mouse became an authoritative figure in the merchandise world. Whatever companies Mickey Mouse endorsed, such as General Food, Standard Oil, National Biscuit Company, and National Dairy Products, consumers would always buy their products. Numerous of companies fought to get Mickey Mouse as their spokesperson. Liquor, cigarette, and pharmaceutical companies vied for Mickey’s support, but Disney would not sponsor anything that went against Mickey’s wholesome image. Mickey Mouse had a huge influence on the merchandise industry of the twentieth century, and in doing so Disney Studios extended its power to the economic and everyday part of American life. During World War II Walt Disney expanded his studios to play a role in American politics. After the attack on Pearl Harbor the U. S. government commissioned Disney Studios to create military training videos and propaganda films. Since Mickey Mouse was so popular the government thought they could make military training a little more enjoyable by employing Mickey Mouse and other Disney characters for the movies. Disney Studios became the first and only Hollywood studio the army took over, when 500 US army troops were stationed there. They stored repaired equipment in the soundstage and held ammunition in the sheds. President Franklin Roosevelt used Mickey Mouse as an international symbol of peace to improve the U. S. ’s Good Neighbor Policy; Walt Disney led a Goodwill Tour in South America in 1941 where a vast amount of kids who did not even speak English were eager to meet the creator of Mickey Mouse. Disney was also commissioned by the United States Treasury Department to create a film that would encourage people to pay their taxes. Mickey Mouse appeared as an Uncle Sam type figure and was the symbol of American patriotism during World War II. Mickey was the star of many U. S. nd Allied war posters and propaganda. He appeared on at least 35 home-front insignia designs created by Disney Studios, and he was the mascot for the Red Cross during the war. Disney and Mickey Mouse were such a big part of American culture and the war effort that â€Å"the password for the Allies who stormed the beach at Normandy to crush the German army was ‘Mickey Mouse. ’† Even people on t he Axis Powers looked to Mickey for inspiration during the war. Walt Disney’s help in the war effort further incorporated Disney into the pop culture and everyday life of Americans. One of Walt Disney’s greatest contributions to American pop culture was the amusement park, Disneyland, in Anaheim, California. With Disneyland Walt Disney changed the whole idea of an amusement park. It was not simply a park; it was a whole world; a full imaginative experience. Building Disneyland allowed Walt Disney to live out his imagination, and visiting Disneyland allowed every person to live out his or her wildest dreams. Disneyland appealed to everybody. The park’s traditional turn-of-the-century American main street- Mainstreet USA- made everyone feel at home. Disney filled the park with iconic American images along with images that he had created such as Cinderella, Snow White, the Three Little Pigs, and Mickey and Minnie Mouse. Disneyland exemplified how much Walt Disney had influenced the imaginations of Americans by creating a certain psychological experience in the park; it was not too loud, crowded, or chaotic like other parks, and everything was soft, harmonious, and unthreatening. The park was also appealing in its cleanliness, the efficiency of the lines, the weather, and even the sound of the park. Disneyland manipulated people into being happy by bringing out the child in everyone, but people were fine with the fact that they were being manipulated because it was executed so well. Disneyland also provided a lesson in American heritage; it taught Americans to remember their roots and traditional post-war values before they go on to fulfill their dreams. Disneyland was also a reflection of Walt Disney himself. Walt Disney put every single one of his living fibers into his park. He micromanaged everything and obsessed over every little detail until it was perfect. His commitment to the quality of the park was one thing that made it so successful; he continuously improved the park, came up with new ideas, new angles, and new additions to make Disneyland more attractive. He felt like this park was another chance to create his fantasy world and make everything exactly how he wanted it. Disneyland portrayed Disney’s sense of wish fulfillment, and life experiences and journey with the use of the different worlds of Disneyland. The images and different lands created in Disneyland could also be applied to the history and growth of America. Frontierland displayed traditional turn-of-the-century images and transported the guests back in time. Fantasyland allowed Americans to live out their wildest dreams and imagination. Adventureland depicted America’s desire for excitement and new experiences. Tomorrowland illustrated the promise of coming technological advances and America’s desire for progress. Disneyland was more than just an amusement park: it affected the lives of generations of people. Walt Disney had such a great effect on people because he embodied the idea of a true American. He represented the typical self-made, family man that people could look to and think if he can make it big, then so can I. Disney was simple, clean, moral, and innocent, and these qualities were infused into his animations and transmitted to people. His old-fashion values such as hard work, perseverance, generosity, and integrity emanated from everything he did and people were just drawn to him. These qualities and values gave people what they needed in troubling times: hope and the ability to believe in themselves. Disney’s personality made him a beloved figure in millions of middle-class households, and he affected the lives of many Americans. Walt Disney died on December 16, 1966, but his legacy continued long after he was gone. In Disney’s mind his greatest legacy would be his work with the Chouinard Art Institute in Los Angeles, California. Mrs. Nelbert Chouinard created the Chouinard Art Institute in 1921 with the belief that an art school was needed on the west coast of the United States. Disney had been interested in the Chouinard Institute since the 1930’s and when Mrs. Chouinard fell ill could not take care of it anymore he took over the institute. Disney knew how difficult it was to get admitted to art school and become successful, so he wanted to help out aspiring artists as much as he could. He financed the school, expanded it, and eventually combined it with the Los Angeles Conservatory of Music and renamed it the California Institute of the Arts. Walt even said that CalArts would be what he is remembered for. Walt Disney’s legacies continue to have an ongoing impact. Disney’s brother, Roy, once said about Walt Disney, â€Å"There is no way to replace Walt Disney. He was an extraordinary man. Perhaps there will never be another like him. † He distracted people from the strife of the Great Depression, helped our country during World War II, and provided support afterwards. He taught children how to be responsible citizens, while still allowing them to have fun and follow their dreams. He reinforced traditional American values into the minds of Americans. He helped connect the cultures of the world through the use of an iconic cartoon image, while making American culture the most dominant. He recreated the idea of an amusement park and encouraged wish fulfillment. Most importantly he demonstrated how one could turn dreams into reality. Walt Disney inspired the live of millions of children and adults all over the world, and he is considered one of the most influential people of the twentieth century. Works Cited â€Å"Art: Profound Mouse. † Time, 15 May 1933 http://www. time. com/time/magazine/article/0,9171,745525-2,00. html (2 November 2010). Gabler, Neal. Walt Disney The Triumph of the American Imagination. New York: Random House, Inc. , 2006. Heide, Robert, and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon!. New York: Disney Enterprises, Inc. 2001. Press, Petra. A Cultural History of the United States Through the Decades The 1930s. San Diego: Lucent Books, Inc. , 1999. Schickel, Richard. The Disney Version The Life, Times, Art, and Commerce of Walt Disney. New York: Simon and Schuster, 1968. Watts, Steven. The Magic Kingdom Walt Disney and the American Way of Life. Boston: Houghton Mifflin Company, 1997.  Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€œ [ 1 ]. Ibid. , 6. [ 2 ]. Robert Heide and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon. (New York: Disney Enterprises Inc. , 2001). 6. [ 3 ]. Ibid. , 9. [ 4 ]. Art: Profound Mouse,† Time (1933). http://www. time/magazine/article/0,9171,745525-2,000. html (accessed November 2, 2010). [ 5 ]. Heide. 22. [ 6 ]. Petra Press. A Cultural History of the United States Through the Decades The 1930’s. (San Diego: Lucent Books, 1999). 94. [ 7 ]. Heide. 22. [ 8 ]. â€Å"Art: Profound Mouse† [ 9 ]. Heide. 86. [ 10 ]. Watts. 148. [ 11 ]. Ibid. , 148. [ 12 ]. Heide. 101. [ 13 ]. Ibid. , 103. [ 14 ]. Heide. 101. [ 15 ]. Ibid. , 103. [ 16 ]. Ibid. , 71. [ 17 ]. Watts. 228. [ 18 ]. Heide. 72. [ 19 ]. Watts. 231. [ 20 ]. Heide. 73. [ 21 ]. Ibid. , 77. [ 22 ]. Ibid. , 81. [ 23 ]. Ibid. , 76. [ 24 ]. Neal Gabler. Walt Disney The Triumph of the American Imagination. (New York: Random House Inc. , 2006). 632. [ 25 ]. Ibid. , 496. [ 26 ]. Ibid. , 497. [ 27 ]. Gabler. 498. [ 28 ]. Ibid. , 535. [ 29 ]. Ibid. , 499. [ 30 ]. Ibid. , 496. [ 31 ]. Watts. 390. [ 32 ]. Gabler. 492. [ 33 ]. Ibid. , 499. [ 34 ]. Watts. 393. [ 35 ]. Ibid. , 146. [ 36 ]. Richard Shickel. The Disney Version The Life, Times, Art, and Commerce of alt Disney. (New York: Simon and Schuster, 1968). 72. [ 37 ]. Watts. 146. [ 38 ]. Ibid. , 358. [ 39 ]. Gabler. 591-592. [ 40 ]. Ibid. , 631. [ 41 ]. Ibid. , 632. Walt disney Disney is one of the most recognized names in the world, but few know as much about the man behind the Magic Kingdom, not to mention the hundreds of animated cartoons countless feature films and endless toys that bear his name As the man of his time Walt Disney was an innovative animator and created the cartoon character Mickey Mouse that inspired children around the world. Coming up as a kid, Disney had four brothers and one sister.He lived most of his childhood in Marceline, Missouri were he began to start drawing as a kid Disney unlike most was an entrepreneur , as fast as he could draw he would sell his paintings and his pictures o the neighbors and family friends. When Disney was 16 he dropped out of high school to Join the army, but was rejected for being underage. Instead, he Joined the red-cross and was sent to France for a year.Soon after returning from France his brother Roy got him a Job at the Pesman-Rubin art studio where he made commercials based on cutout animation. In the late 1930s and early 1940s were tough times for American businesses. Disney made it through the Great Depression and World War II by dedicating much of his new studio to producing health, education and propaganda films for the U. S. government. It also produced short comedies aimed at boosting national morale. To raise additional money Disney took his operation public in 1940.He would win 26 Oscars over the course of his career, the most awards given to any individual. During the next few years, Goofy- Donald Duck and several other memorable characters Joined Mickey. But Disney believed the future of company was in feature-length films, and released Snow White and the Seven Dwarfs in 1937. It was the first feature-length animated movie to be produced in Technicolor, and cost nearly $1. 5 million to make an unheard of amount in Depression-era America. Walt Disney The Magic of Walt Disney Jenna Weinstein February 18, 2011 US History 10H Mr. Diamond Period 3 Jenna Weinstein 2/18/11 U. S. History 10H Mr. Diamond Period 3 The Magic of Walt Disney Walt Disney is considered an icon of American pop culture and has made many contributions to the American entertainment industry. A self-made-man from the Midwest, he became an inspiration to all American children and adults. Hailing from the heart of America, he was very patriotic and contributed a great deal to our country in times of need. What was most likeable about Walt Disney was that he was relatable; he came to embody the American values of courage, determination, wholesomeness, innocence, imagination, and self-confidence. Although Walt Disney was influenced by the setting in which he grew up, he shaped the American pop culture and everyday life of virtually the entire twentieth century, and he supported our country in times of need; his legacy continues today. Walt Disney was born on December 5, 1901 in Chicago, Illinois, but his family moved soon after his birth. Although Walt Disney shaped most of twentieth century pop culture, he himself was influenced by his small midwestern hometown: Marceline, Missouri. Walt Disney only lived there for a few years as a child, but it still had a major impact on his life and career. It was a traditional, Midwestern town which made Disney just an average guy, relatable to any other typical American. This ordinary town lacked magical and fantastical features, which could have contributed to his craving for magic and fantasy later in life. He grew up around animals on a farm; so many of his early animations consisted of animals and rural themes. He used a lot of â€Å"outhouse† and farm humor in his cartoons such as outhouse gags, goosing gags, bedpans, Johnny-pots, thinly disguised farts, and cow udders. Even though Disney grew up in a traditional American small-town, his childhood occurred during the onset of the decline of small-town America. Disney loved small-town America so much that he wanted to preserve and live by its values, such as self-determination and hard work, because they were fleeting so fast. Disney brought these values to everything he did in life and tried to encourage them in others. Walt Disney’s first claim to fame was the animated character, Mickey Mouse. Disney created Mickey Mouse in 1928, and from the very moment Mickey hit the public eye he appealed to all Americans. Mickey’s story of â€Å"rags to riches† touched the hearts of many Americans and gave them inspiration to follow their dreams. He was memorable and loveable in that he was the stereotypical hero, coming out victorious in many difficult situations. His courage, strength, will, ingenuity, and faith in himself allowed ordinary Americans to relate to him, and brought hope to them in troubling times. Mickey played many different roles, so many different people could relate to him. Mickey was know all over the world, – Michael Maus in Germany, Michel Souris in France, Miki Kuchi in Japan, Mikkel Mus in Denmark, and Miguel Ratunocito in Spain- and eventually became one of the most well known symbols in the entire world. Mickey Mouse helped bring the world a little closer together, and brought joy and courage to people in times of need. The Great Depression was one of the bleakest periods in American history, but it became a bit more enjoyable with a little help from Walt Disney’s Mickey Mouse Club. The original purpose of this children’s club was to attract more young moviegoers with discounted ticket prices, and its first theater-based club meeting was on January 11, 1930 at the Fox Dome Theater in Ocean Park, California. It gave kids something fun to do during the depression. â€Å"By 1932, there were already over a million boys and girls belonging to the Mickey Mouse clubs all over America. † Local businesses benefitted from the club too: bakeries, ice cream shops, drug stores, and banks all donated prizes for the kids. The free goodies won the kids’ hearts, and the local businesses gained a loyal customer base. The Mickey Mouse Club made kids feel like they were a part of something; at the start of every meeting the club members would recite an oath, and each club member received an ID card with the oath printed on it upon joining the club. Like the Boy Scouts, the Mickey Mouse Club taught kids how to be good and useful citizens, truthful, honorable, to follow their dreams, respect their elders, and take care of the aged, helpless, and smaller children. The Mickey Mouse club instilled values in the children of the depression, which were then carried through the rest of the century and helped make good citizens out of generations of children. Walt Disney’s empire grew from a small â€Å"studio† over a garage to a world famous corporation. Walt Disney Studios was built in 1939 in Burbank California, specifically for the animation process. As Disney Studios became more popular, they began selling products featuring Mickey Mouse, Donald Duck, and other familiar Disney cartoon characters. All of America was covered with Mickey Mouse wallpaper, dishware, cookie jars, ashtrays, salt and peppershakers, watches, clothes, wallets, pocketbooks, lunchboxes, and other household items. Mickey Mouse infiltrated every home and became a part of everyday life. Disney merchandise helped stimulate America’s economy during the Great Depression; people may have been short on cash, but they always had enough for Disney merchandise. Disney sold approximately twenty million dollars worth of merchandise from mid-1933 to mid-1934. Disney even saved several companies from going bankrupt during the depression. Ingerscroll-Waterbury got the license to sell Mickey Mouse watches, and Lionel Corporation got the license to sell Mickey and Minnie themed electric train toys. These companies were saved from bankruptcy because people could not resist buying anything Mickey Mouse-themed. In the 1950’s the Mousecap was the primary symbol of Mickey Mouse pop culture. Children were proud to wear them and say that they were official members of the club. That decade Mickey â€Å"appeared on five thousand different items, which had contributed a quarter of a billion dollars to the gross national product. Mickey Mouse became an authoritative figure in the merchandise world. Whatever companies Mickey Mouse endorsed, such as General Food, Standard Oil, National Biscuit Company, and National Dairy Products, consumers would always buy their products. Numerous of companies fought to get Mickey Mouse as their spokesperson. Liquor, cigarette, and pharmaceutical companies vied for Mickey’s support, but Disney would not sponsor anything that went against Mickey’s wholesome image. Mickey Mouse had a huge influence on the merchandise industry of the twentieth century, and in doing so Disney Studios extended its power to the economic and everyday part of American life. During World War II Walt Disney expanded his studios to play a role in American politics. After the attack on Pearl Harbor the U. S. government commissioned Disney Studios to create military training videos and propaganda films. Since Mickey Mouse was so popular the government thought they could make military training a little more enjoyable by employing Mickey Mouse and other Disney characters for the movies. Disney Studios became the first and only Hollywood studio the army took over, when 500 US army troops were stationed there. They stored repaired equipment in the soundstage and held ammunition in the sheds. President Franklin Roosevelt used Mickey Mouse as an international symbol of peace to improve the U. S. ’s Good Neighbor Policy; Walt Disney led a Goodwill Tour in South America in 1941 where a vast amount of kids who did not even speak English were eager to meet the creator of Mickey Mouse. Disney was also commissioned by the United States Treasury Department to create a film that would encourage people to pay their taxes. Mickey Mouse appeared as an Uncle Sam type figure and was the symbol of American patriotism during World War II. Mickey was the star of many U. S. nd Allied war posters and propaganda. He appeared on at least 35 home-front insignia designs created by Disney Studios, and he was the mascot for the Red Cross during the war. Disney and Mickey Mouse were such a big part of American culture and the war effort that â€Å"the password for the Allies who stormed the beach at Normandy to crush the German army was ‘Mickey Mouse. ’† Even people on t he Axis Powers looked to Mickey for inspiration during the war. Walt Disney’s help in the war effort further incorporated Disney into the pop culture and everyday life of Americans. One of Walt Disney’s greatest contributions to American pop culture was the amusement park, Disneyland, in Anaheim, California. With Disneyland Walt Disney changed the whole idea of an amusement park. It was not simply a park; it was a whole world; a full imaginative experience. Building Disneyland allowed Walt Disney to live out his imagination, and visiting Disneyland allowed every person to live out his or her wildest dreams. Disneyland appealed to everybody. The park’s traditional turn-of-the-century American main street- Mainstreet USA- made everyone feel at home. Disney filled the park with iconic American images along with images that he had created such as Cinderella, Snow White, the Three Little Pigs, and Mickey and Minnie Mouse. Disneyland exemplified how much Walt Disney had influenced the imaginations of Americans by creating a certain psychological experience in the park; it was not too loud, crowded, or chaotic like other parks, and everything was soft, harmonious, and unthreatening. The park was also appealing in its cleanliness, the efficiency of the lines, the weather, and even the sound of the park. Disneyland manipulated people into being happy by bringing out the child in everyone, but people were fine with the fact that they were being manipulated because it was executed so well. Disneyland also provided a lesson in American heritage; it taught Americans to remember their roots and traditional post-war values before they go on to fulfill their dreams. Disneyland was also a reflection of Walt Disney himself. Walt Disney put every single one of his living fibers into his park. He micromanaged everything and obsessed over every little detail until it was perfect. His commitment to the quality of the park was one thing that made it so successful; he continuously improved the park, came up with new ideas, new angles, and new additions to make Disneyland more attractive. He felt like this park was another chance to create his fantasy world and make everything exactly how he wanted it. Disneyland portrayed Disney’s sense of wish fulfillment, and life experiences and journey with the use of the different worlds of Disneyland. The images and different lands created in Disneyland could also be applied to the history and growth of America. Frontierland displayed traditional turn-of-the-century images and transported the guests back in time. Fantasyland allowed Americans to live out their wildest dreams and imagination. Adventureland depicted America’s desire for excitement and new experiences. Tomorrowland illustrated the promise of coming technological advances and America’s desire for progress. Disneyland was more than just an amusement park: it affected the lives of generations of people. Walt Disney had such a great effect on people because he embodied the idea of a true American. He represented the typical self-made, family man that people could look to and think if he can make it big, then so can I. Disney was simple, clean, moral, and innocent, and these qualities were infused into his animations and transmitted to people. His old-fashion values such as hard work, perseverance, generosity, and integrity emanated from everything he did and people were just drawn to him. These qualities and values gave people what they needed in troubling times: hope and the ability to believe in themselves. Disney’s personality made him a beloved figure in millions of middle-class households, and he affected the lives of many Americans. Walt Disney died on December 16, 1966, but his legacy continued long after he was gone. In Disney’s mind his greatest legacy would be his work with the Chouinard Art Institute in Los Angeles, California. Mrs. Nelbert Chouinard created the Chouinard Art Institute in 1921 with the belief that an art school was needed on the west coast of the United States. Disney had been interested in the Chouinard Institute since the 1930’s and when Mrs. Chouinard fell ill could not take care of it anymore he took over the institute. Disney knew how difficult it was to get admitted to art school and become successful, so he wanted to help out aspiring artists as much as he could. He financed the school, expanded it, and eventually combined it with the Los Angeles Conservatory of Music and renamed it the California Institute of the Arts. Walt even said that CalArts would be what he is remembered for. Walt Disney’s legacies continue to have an ongoing impact. Disney’s brother, Roy, once said about Walt Disney, â€Å"There is no way to replace Walt Disney. He was an extraordinary man. Perhaps there will never be another like him. † He distracted people from the strife of the Great Depression, helped our country during World War II, and provided support afterwards. He taught children how to be responsible citizens, while still allowing them to have fun and follow their dreams. He reinforced traditional American values into the minds of Americans. He helped connect the cultures of the world through the use of an iconic cartoon image, while making American culture the most dominant. He recreated the idea of an amusement park and encouraged wish fulfillment. Most importantly he demonstrated how one could turn dreams into reality. Walt Disney inspired the live of millions of children and adults all over the world, and he is considered one of the most influential people of the twentieth century. Works Cited â€Å"Art: Profound Mouse. † Time, 15 May 1933 http://www. time. com/time/magazine/article/0,9171,745525-2,00. html (2 November 2010). Gabler, Neal. Walt Disney The Triumph of the American Imagination. New York: Random House, Inc. , 2006. Heide, Robert, and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon!. New York: Disney Enterprises, Inc. 2001. Press, Petra. A Cultural History of the United States Through the Decades The 1930s. San Diego: Lucent Books, Inc. , 1999. Schickel, Richard. The Disney Version The Life, Times, Art, and Commerce of Walt Disney. New York: Simon and Schuster, 1968. Watts, Steven. The Magic Kingdom Walt Disney and the American Way of Life. Boston: Houghton Mifflin Company, 1997.  Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€œ [ 1 ]. Ibid. , 6. [ 2 ]. Robert Heide and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon. (New York: Disney Enterprises Inc. , 2001). 6. [ 3 ]. Ibid. , 9. [ 4 ]. Art: Profound Mouse,† Time (1933). http://www. time/magazine/article/0,9171,745525-2,000. html (accessed November 2, 2010). [ 5 ]. Heide. 22. [ 6 ]. Petra Press. A Cultural History of the United States Through the Decades The 1930’s. (San Diego: Lucent Books, 1999). 94. [ 7 ]. Heide. 22. [ 8 ]. â€Å"Art: Profound Mouse† [ 9 ]. Heide. 86. [ 10 ]. Watts. 148. [ 11 ]. Ibid. , 148. [ 12 ]. Heide. 101. [ 13 ]. Ibid. , 103. [ 14 ]. Heide. 101. [ 15 ]. Ibid. , 103. [ 16 ]. Ibid. , 71. [ 17 ]. Watts. 228. [ 18 ]. Heide. 72. [ 19 ]. Watts. 231. [ 20 ]. Heide. 73. [ 21 ]. Ibid. , 77. [ 22 ]. Ibid. , 81. [ 23 ]. Ibid. , 76. [ 24 ]. Neal Gabler. Walt Disney The Triumph of the American Imagination. (New York: Random House Inc. , 2006). 632. [ 25 ]. Ibid. , 496. [ 26 ]. Ibid. , 497. [ 27 ]. Gabler. 498. [ 28 ]. Ibid. , 535. [ 29 ]. Ibid. , 499. [ 30 ]. Ibid. , 496. [ 31 ]. Watts. 390. [ 32 ]. Gabler. 492. [ 33 ]. Ibid. , 499. [ 34 ]. Watts. 393. [ 35 ]. Ibid. , 146. [ 36 ]. Richard Shickel. The Disney Version The Life, Times, Art, and Commerce of alt Disney. (New York: Simon and Schuster, 1968). 72. [ 37 ]. Watts. 146. [ 38 ]. Ibid. , 358. [ 39 ]. Gabler. 591-592. [ 40 ]. Ibid. , 631. [ 41 ]. Ibid. , 632. Walt disney Time Series Forecasting Introduction: The Walt Disney Company is known to be the worlds most admired entertainment company. It has recently decided to open up a new Paxar themed park in California. In order to do so, the company will need to assure their bank that It Is capable of paying back loans In the future as well as reassuring owners and Investors that they will not lose any money In the future.In order for Walt Disney to carry on with their plan, they need to be able to show their banks, owners and investors a model to predict future values based on historical values. How lucky for them that a group of highly trained time series forecasters are available for a top-dollar price! The group of analysts will decide on a few methods to enter in their data and then determine which technique works best with the corresponding data. They will base their decision by determining which method has the least amount of error as well as the most dependability.With a company this large and a lot at stake, it is crucial for the results to be as efficient as possible so that the proper decisions can be made to follow. The ingenious analysts will use historical data from the past eight years (31 raters) to determine the revenue of the thirty-second quarter. The forecasting will help banks determine whether It is a good Idea to support Walt Disney with a loan. In Dalton, forecasting for the thirty-second quarter will give Important Information can prepare and make plans.Data: The company's historical data involving revenue was collected from the past eight years, a total of thirty-one quarters, from the years 2005 to 2012. Our dependent variable (the variable being predicted) is revenue and our independent variable (used to assess the value of the dependent variable) is time. Revenue was measured in millions and time was measured in quarter periods. Thirty-one observations were included in the dataset in order to receive effective forecasting results.Our source of data was collected from the Walt Disney quarterly earnings report, which is accessible through the following link: http://telecommunications. Com/investors/ financial-information/earnings. Preliminary Analysis When observing the scatter plot above, we look for whether our data is stationary, meaning that it has no trend or seasonality, whether the data shows a consistent rend, or whether the data shows both a trend and seasonality. Using Disney's historical data from the past eight years we determined that there is a slight upward trend from looking at the scatter plots.When forecasting for a positive or negative trend with no seasonal patterns, the Regression method is the technique that works best. In our data set, the variable being predicted is revenue (dependent variable) and time (independent variable) is used to estimate the value of revenue. Plotting these variables allows for us to find the slope of the regression line to determine whether there is a trend. If the slope is zero then there is no trend. If the slope is positive or negative then a trend exists.A line drawn through our data permits us to calculate the slope and create an equation for the line. The slope of our regression line is 79. 218; meaning $79 million in revenue will change for each one quarter time period. Basically, revenue will increase with each quarter time period. Our data will continue to follow the same trend. Essentially we used actual values of revenue from the past eight years to come up with a regression line to predict future values of quarter time periods.Forecasting: Forecasting using Naive Forecasting using Exponential Smoothing Forecasting using Classical Decomposition Evaluation: We can evaluate the different errors of each method by using Bias (mean of errors), MAD (mean absolute deviation), MAPLE (mean absolute percentage error), MUSE (mean square error) and SE (standard error) to determine which forecasting method is the best one. Bias can determine whether we have over or under forecasted the outcomes of our Y variables for each method. If there is a positive bias then are under forecasting (meaning we predicted too low of a future revenue).If there is a negative bias then we are over forecasting (meaning we predicted too high of a future revenue). Bias in a regression method is always zero because half of the errors are positive and the other half are negative logically equaling them out to zero. In the Naive method, our bias is 80. 73 meaning we forecasted too low of a future revenue. In the Exponential Smoothing method, our bias is 473 meaning we forecasted too low of a future revenue. Naturally our bias for regression came out to be zero. MAD gives us the true degree of error in within each method. Walt disney Time Series Forecasting Introduction: The Walt Disney Company is known to be the worlds most admired entertainment company. It has recently decided to open up a new Paxar themed park in California. In order to do so, the company will need to assure their bank that It Is capable of paying back loans In the future as well as reassuring owners and Investors that they will not lose any money In the future.In order for Walt Disney to carry on with their plan, they need to be able to show their banks, owners and investors a model to predict future values based on historical values. How lucky for them that a group of highly trained time series forecasters are available for a top-dollar price! The group of analysts will decide on a few methods to enter in their data and then determine which technique works best with the corresponding data. They will base their decision by determining which method has the least amount of error as well as the most dependability.With a company this large and a lot at stake, it is crucial for the results to be as efficient as possible so that the proper decisions can be made to follow. The ingenious analysts will use historical data from the past eight years (31 raters) to determine the revenue of the thirty-second quarter. The forecasting will help banks determine whether It is a good Idea to support Walt Disney with a loan. In Dalton, forecasting for the thirty-second quarter will give Important Information can prepare and make plans.Data: The company's historical data involving revenue was collected from the past eight years, a total of thirty-one quarters, from the years 2005 to 2012. Our dependent variable (the variable being predicted) is revenue and our independent variable (used to assess the value of the dependent variable) is time. Revenue was measured in millions and time was measured in quarter periods. Thirty-one observations were included in the dataset in order to receive effective forecasting results.Our source of data was collected from the Walt Disney quarterly earnings report, which is accessible through the following link: http://telecommunications. Com/investors/ financial-information/earnings. Preliminary Analysis When observing the scatter plot above, we look for whether our data is stationary, meaning that it has no trend or seasonality, whether the data shows a consistent rend, or whether the data shows both a trend and seasonality. Using Disney's historical data from the past eight years we determined that there is a slight upward trend from looking at the scatter plots.When forecasting for a positive or negative trend with no seasonal patterns, the Regression method is the technique that works best. In our data set, the variable being predicted is revenue (dependent variable) and time (independent variable) is used to estimate the value of revenue. Plotting these variables allows for us to find the slope of the regression line to determine whether there is a trend. If the slope is zero then there is no trend. If the slope is positive or negative then a trend exists.A line drawn through our data permits us to calculate the slope and create an equation for the line. The slope of our regression line is 79. 218; meaning $79 million in revenue will change for each one quarter time period. Basically, revenue will increase with each quarter time period. Our data will continue to follow the same trend. Essentially we used actual values of revenue from the past eight years to come up with a regression line to predict future values of quarter time periods.Forecasting: Forecasting using Naive Forecasting using Exponential Smoothing Forecasting using Classical Decomposition Evaluation: We can evaluate the different errors of each method by using Bias (mean of errors), MAD (mean absolute deviation), MAPLE (mean absolute percentage error), MUSE (mean square error) and SE (standard error) to determine which forecasting method is the best one. Bias can determine whether we have over or under forecasted the outcomes of our Y variables for each method. If there is a positive bias then are under forecasting (meaning we predicted too low of a future revenue).If there is a negative bias then we are over forecasting (meaning we predicted too high of a future revenue). Bias in a regression method is always zero because half of the errors are positive and the other half are negative logically equaling them out to zero. In the Naive method, our bias is 80. 73 meaning we forecasted too low of a future revenue. In the Exponential Smoothing method, our bias is 473 meaning we forecasted too low of a future revenue. Naturally our bias for regression came out to be zero. MAD gives us the true degree of error in within each method. Walt Disney The Magic of Walt Disney Jenna Weinstein February 18, 2011 US History 10H Mr. Diamond Period 3 Jenna Weinstein 2/18/11 U. S. History 10H Mr. Diamond Period 3 The Magic of Walt Disney Walt Disney is considered an icon of American pop culture and has made many contributions to the American entertainment industry. A self-made-man from the Midwest, he became an inspiration to all American children and adults. Hailing from the heart of America, he was very patriotic and contributed a great deal to our country in times of need. What was most likeable about Walt Disney was that he was relatable; he came to embody the American values of courage, determination, wholesomeness, innocence, imagination, and self-confidence. Although Walt Disney was influenced by the setting in which he grew up, he shaped the American pop culture and everyday life of virtually the entire twentieth century, and he supported our country in times of need; his legacy continues today. Walt Disney was born on December 5, 1901 in Chicago, Illinois, but his family moved soon after his birth. Although Walt Disney shaped most of twentieth century pop culture, he himself was influenced by his small midwestern hometown: Marceline, Missouri. Walt Disney only lived there for a few years as a child, but it still had a major impact on his life and career. It was a traditional, Midwestern town which made Disney just an average guy, relatable to any other typical American. This ordinary town lacked magical and fantastical features, which could have contributed to his craving for magic and fantasy later in life. He grew up around animals on a farm; so many of his early animations consisted of animals and rural themes. He used a lot of â€Å"outhouse† and farm humor in his cartoons such as outhouse gags, goosing gags, bedpans, Johnny-pots, thinly disguised farts, and cow udders. Even though Disney grew up in a traditional American small-town, his childhood occurred during the onset of the decline of small-town America. Disney loved small-town America so much that he wanted to preserve and live by its values, such as self-determination and hard work, because they were fleeting so fast. Disney brought these values to everything he did in life and tried to encourage them in others. Walt Disney’s first claim to fame was the animated character, Mickey Mouse. Disney created Mickey Mouse in 1928, and from the very moment Mickey hit the public eye he appealed to all Americans. Mickey’s story of â€Å"rags to riches† touched the hearts of many Americans and gave them inspiration to follow their dreams. He was memorable and loveable in that he was the stereotypical hero, coming out victorious in many difficult situations. His courage, strength, will, ingenuity, and faith in himself allowed ordinary Americans to relate to him, and brought hope to them in troubling times. Mickey played many different roles, so many different people could relate to him. Mickey was know all over the world, – Michael Maus in Germany, Michel Souris in France, Miki Kuchi in Japan, Mikkel Mus in Denmark, and Miguel Ratunocito in Spain- and eventually became one of the most well known symbols in the entire world. Mickey Mouse helped bring the world a little closer together, and brought joy and courage to people in times of need. The Great Depression was one of the bleakest periods in American history, but it became a bit more enjoyable with a little help from Walt Disney’s Mickey Mouse Club. The original purpose of this children’s club was to attract more young moviegoers with discounted ticket prices, and its first theater-based club meeting was on January 11, 1930 at the Fox Dome Theater in Ocean Park, California. It gave kids something fun to do during the depression. â€Å"By 1932, there were already over a million boys and girls belonging to the Mickey Mouse clubs all over America. † Local businesses benefitted from the club too: bakeries, ice cream shops, drug stores, and banks all donated prizes for the kids. The free goodies won the kids’ hearts, and the local businesses gained a loyal customer base. The Mickey Mouse Club made kids feel like they were a part of something; at the start of every meeting the club members would recite an oath, and each club member received an ID card with the oath printed on it upon joining the club. Like the Boy Scouts, the Mickey Mouse Club taught kids how to be good and useful citizens, truthful, honorable, to follow their dreams, respect their elders, and take care of the aged, helpless, and smaller children. The Mickey Mouse club instilled values in the children of the depression, which were then carried through the rest of the century and helped make good citizens out of generations of children. Walt Disney’s empire grew from a small â€Å"studio† over a garage to a world famous corporation. Walt Disney Studios was built in 1939 in Burbank California, specifically for the animation process. As Disney Studios became more popular, they began selling products featuring Mickey Mouse, Donald Duck, and other familiar Disney cartoon characters. All of America was covered with Mickey Mouse wallpaper, dishware, cookie jars, ashtrays, salt and peppershakers, watches, clothes, wallets, pocketbooks, lunchboxes, and other household items. Mickey Mouse infiltrated every home and became a part of everyday life. Disney merchandise helped stimulate America’s economy during the Great Depression; people may have been short on cash, but they always had enough for Disney merchandise. Disney sold approximately twenty million dollars worth of merchandise from mid-1933 to mid-1934. Disney even saved several companies from going bankrupt during the depression. Ingerscroll-Waterbury got the license to sell Mickey Mouse watches, and Lionel Corporation got the license to sell Mickey and Minnie themed electric train toys. These companies were saved from bankruptcy because people could not resist buying anything Mickey Mouse-themed. In the 1950’s the Mousecap was the primary symbol of Mickey Mouse pop culture. Children were proud to wear them and say that they were official members of the club. That decade Mickey â€Å"appeared on five thousand different items, which had contributed a quarter of a billion dollars to the gross national product. Mickey Mouse became an authoritative figure in the merchandise world. Whatever companies Mickey Mouse endorsed, such as General Food, Standard Oil, National Biscuit Company, and National Dairy Products, consumers would always buy their products. Numerous of companies fought to get Mickey Mouse as their spokesperson. Liquor, cigarette, and pharmaceutical companies vied for Mickey’s support, but Disney would not sponsor anything that went against Mickey’s wholesome image. Mickey Mouse had a huge influence on the merchandise industry of the twentieth century, and in doing so Disney Studios extended its power to the economic and everyday part of American life. During World War II Walt Disney expanded his studios to play a role in American politics. After the attack on Pearl Harbor the U. S. government commissioned Disney Studios to create military training videos and propaganda films. Since Mickey Mouse was so popular the government thought they could make military training a little more enjoyable by employing Mickey Mouse and other Disney characters for the movies. Disney Studios became the first and only Hollywood studio the army took over, when 500 US army troops were stationed there. They stored repaired equipment in the soundstage and held ammunition in the sheds. President Franklin Roosevelt used Mickey Mouse as an international symbol of peace to improve the U. S. ’s Good Neighbor Policy; Walt Disney led a Goodwill Tour in South America in 1941 where a vast amount of kids who did not even speak English were eager to meet the creator of Mickey Mouse. Disney was also commissioned by the United States Treasury Department to create a film that would encourage people to pay their taxes. Mickey Mouse appeared as an Uncle Sam type figure and was the symbol of American patriotism during World War II. Mickey was the star of many U. S. nd Allied war posters and propaganda. He appeared on at least 35 home-front insignia designs created by Disney Studios, and he was the mascot for the Red Cross during the war. Disney and Mickey Mouse were such a big part of American culture and the war effort that â€Å"the password for the Allies who stormed the beach at Normandy to crush the German army was ‘Mickey Mouse. ’† Even people on t he Axis Powers looked to Mickey for inspiration during the war. Walt Disney’s help in the war effort further incorporated Disney into the pop culture and everyday life of Americans. One of Walt Disney’s greatest contributions to American pop culture was the amusement park, Disneyland, in Anaheim, California. With Disneyland Walt Disney changed the whole idea of an amusement park. It was not simply a park; it was a whole world; a full imaginative experience. Building Disneyland allowed Walt Disney to live out his imagination, and visiting Disneyland allowed every person to live out his or her wildest dreams. Disneyland appealed to everybody. The park’s traditional turn-of-the-century American main street- Mainstreet USA- made everyone feel at home. Disney filled the park with iconic American images along with images that he had created such as Cinderella, Snow White, the Three Little Pigs, and Mickey and Minnie Mouse. Disneyland exemplified how much Walt Disney had influenced the imaginations of Americans by creating a certain psychological experience in the park; it was not too loud, crowded, or chaotic like other parks, and everything was soft, harmonious, and unthreatening. The park was also appealing in its cleanliness, the efficiency of the lines, the weather, and even the sound of the park. Disneyland manipulated people into being happy by bringing out the child in everyone, but people were fine with the fact that they were being manipulated because it was executed so well. Disneyland also provided a lesson in American heritage; it taught Americans to remember their roots and traditional post-war values before they go on to fulfill their dreams. Disneyland was also a reflection of Walt Disney himself. Walt Disney put every single one of his living fibers into his park. He micromanaged everything and obsessed over every little detail until it was perfect. His commitment to the quality of the park was one thing that made it so successful; he continuously improved the park, came up with new ideas, new angles, and new additions to make Disneyland more attractive. He felt like this park was another chance to create his fantasy world and make everything exactly how he wanted it. Disneyland portrayed Disney’s sense of wish fulfillment, and life experiences and journey with the use of the different worlds of Disneyland. The images and different lands created in Disneyland could also be applied to the history and growth of America. Frontierland displayed traditional turn-of-the-century images and transported the guests back in time. Fantasyland allowed Americans to live out their wildest dreams and imagination. Adventureland depicted America’s desire for excitement and new experiences. Tomorrowland illustrated the promise of coming technological advances and America’s desire for progress. Disneyland was more than just an amusement park: it affected the lives of generations of people. Walt Disney had such a great effect on people because he embodied the idea of a true American. He represented the typical self-made, family man that people could look to and think if he can make it big, then so can I. Disney was simple, clean, moral, and innocent, and these qualities were infused into his animations and transmitted to people. His old-fashion values such as hard work, perseverance, generosity, and integrity emanated from everything he did and people were just drawn to him. These qualities and values gave people what they needed in troubling times: hope and the ability to believe in themselves. Disney’s personality made him a beloved figure in millions of middle-class households, and he affected the lives of many Americans. Walt Disney died on December 16, 1966, but his legacy continued long after he was gone. In Disney’s mind his greatest legacy would be his work with the Chouinard Art Institute in Los Angeles, California. Mrs. Nelbert Chouinard created the Chouinard Art Institute in 1921 with the belief that an art school was needed on the west coast of the United States. Disney had been interested in the Chouinard Institute since the 1930’s and when Mrs. Chouinard fell ill could not take care of it anymore he took over the institute. Disney knew how difficult it was to get admitted to art school and become successful, so he wanted to help out aspiring artists as much as he could. He financed the school, expanded it, and eventually combined it with the Los Angeles Conservatory of Music and renamed it the California Institute of the Arts. Walt even said that CalArts would be what he is remembered for. Walt Disney’s legacies continue to have an ongoing impact. Disney’s brother, Roy, once said about Walt Disney, â€Å"There is no way to replace Walt Disney. He was an extraordinary man. Perhaps there will never be another like him. † He distracted people from the strife of the Great Depression, helped our country during World War II, and provided support afterwards. He taught children how to be responsible citizens, while still allowing them to have fun and follow their dreams. He reinforced traditional American values into the minds of Americans. He helped connect the cultures of the world through the use of an iconic cartoon image, while making American culture the most dominant. He recreated the idea of an amusement park and encouraged wish fulfillment. Most importantly he demonstrated how one could turn dreams into reality. Walt Disney inspired the live of millions of children and adults all over the world, and he is considered one of the most influential people of the twentieth century. Works Cited â€Å"Art: Profound Mouse. † Time, 15 May 1933 http://www. time. com/time/magazine/article/0,9171,745525-2,00. html (2 November 2010). Gabler, Neal. Walt Disney The Triumph of the American Imagination. New York: Random House, Inc. , 2006. Heide, Robert, and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon!. New York: Disney Enterprises, Inc. 2001. Press, Petra. A Cultural History of the United States Through the Decades The 1930s. San Diego: Lucent Books, Inc. , 1999. Schickel, Richard. The Disney Version The Life, Times, Art, and Commerce of Walt Disney. New York: Simon and Schuster, 1968. Watts, Steven. The Magic Kingdom Walt Disney and the American Way of Life. Boston: Houghton Mifflin Company, 1997.  Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€Ã¢â‚¬â€œ [ 1 ]. Ibid. , 6. [ 2 ]. Robert Heide and John Gilman. Mickey Mouse The Evolution, The Legend, The Phenomenon. (New York: Disney Enterprises Inc. , 2001). 6. [ 3 ]. Ibid. , 9. [ 4 ]. Art: Profound Mouse,† Time (1933). http://www. time/magazine/article/0,9171,745525-2,000. html (accessed November 2, 2010). [ 5 ]. Heide. 22. [ 6 ]. Petra Press. A Cultural History of the United States Through the Decades The 1930’s. (San Diego: Lucent Books, 1999). 94. [ 7 ]. Heide. 22. [ 8 ]. â€Å"Art: Profound Mouse† [ 9 ]. Heide. 86. [ 10 ]. Watts. 148. [ 11 ]. Ibid. , 148. [ 12 ]. Heide. 101. [ 13 ]. Ibid. , 103. [ 14 ]. Heide. 101. [ 15 ]. Ibid. , 103. [ 16 ]. Ibid. , 71. [ 17 ]. Watts. 228. [ 18 ]. Heide. 72. [ 19 ]. Watts. 231. [ 20 ]. Heide. 73. [ 21 ]. Ibid. , 77. [ 22 ]. Ibid. , 81. [ 23 ]. Ibid. , 76. [ 24 ]. Neal Gabler. Walt Disney The Triumph of the American Imagination. (New York: Random House Inc. , 2006). 632. [ 25 ]. Ibid. , 496. [ 26 ]. Ibid. , 497. [ 27 ]. Gabler. 498. [ 28 ]. Ibid. , 535. [ 29 ]. Ibid. , 499. [ 30 ]. Ibid. , 496. [ 31 ]. Watts. 390. [ 32 ]. Gabler. 492. [ 33 ]. Ibid. , 499. [ 34 ]. Watts. 393. [ 35 ]. Ibid. , 146. [ 36 ]. Richard Shickel. The Disney Version The Life, Times, Art, and Commerce of alt Disney. (New York: Simon and Schuster, 1968). 72. [ 37 ]. Watts. 146. [ 38 ]. Ibid. , 358. [ 39 ]. Gabler. 591-592. [ 40 ]. Ibid. , 631. [ 41 ]. Ibid. , 632.

Information Technology Is More Than Computers Alone

The information revolution is blasting through our world. There’s no escaping its effects. Intense drops in the cost of gaining, processing, and transmitting information are changing the way we do business. â€Å"To get ahead in today’s business world, a company must utilize the right resources. One of the most effective, of course, is information technology (IT), which has become an essential tool for businesses across many industries† (2013). Information technology is more than computers alone. Today, information technology must be conceived of largely to include the information that companies produce and use as well as a large range of increasingly related technologies that process the information. In addition to computers, communications technologies, data recognition equipment, factory automation, and other hardware and services are also involved. 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